Yespo Оmnichannel CDP
All data and All Communication channels within One System

Grow Your Sales

Advanced omnichannel marketing solutions to boost business efficiency

Build a loyal audience and retain customers.

Communicate with customers through the most convenient channel:

Email SMS Web Push Viber Mobile Push

In-App

Banner

Recommendations App Inbox Telegram

WhatsApp Coming soon

Use product recommendations to increase the average order value.

Collect customer information based on browser behavior, sent messages, cart status, and CRM records. Create best personalized recommendations to build profitable long-term relationships.

Send relevant offers to increase purchase frequency.

Send promo campaigns and triggered series with personalized recommendations in all channels. The integrity of data allows you to analyze customer behavior, divide the audience into segments, and recommend products, based on their spotted preferences. Employ up-sell to increase purchase frequency.

No-Code Solutions for Any Type of Business

Best practices for your business

Get started with digital marketing right away! Send custom-designed campaigns on the first day of registration in Yespo! Use ready-made omnichannel campaigns for any event, from abandoned carts to personalized greetings. Yespo’s free live customer support for businesses will help you at any stage of marketing automation strategy development.

See small business solutions

CDP technology for large enterprises

Personalize every interaction in each channel based on real-time user behavior data. Increase sales with loyalty programs, individual promocodes, and personalized discounts for each customer. We provide advanced solutions for big ecommerce businesses: deep segmentation, omnichannel communication, mobile marketing, multilingual messages, deep customer analytics, product recommendations and AI.

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solutions

Yespo CDP solutions are for

Marketplaces

Discount services

Retailers

Ticket operators

Travel platforms

Fashion

Shopping clubs

DIY

Our Case Studies

Omnichannel

Personalized Triggers Increased Sales by 87%

Pharmacy retailer wanted to implement the essential triggers and omnichannel campaigns. With Yespo's behavior-based segmentation campaigns proved to be effective in the first month. On average, five personalized campaigns increased online sales by 3% in two months, with rich messaging revenue up 87% and email revenue up 38%.

Omnichannel

Case: Custom AI solution helped a photo editor increase the income by 17%

Case: Custom AI solution helped a photo editor increase the income by 17%

Case: Custom AI solution helped a photo editor increase the income by 17%

Triggers

Triggered messages helped mobile app increase purchases by 1.5x

A complex application Umico that combines a marketplace, universal loyalty program, and mobile bank wanted to increase retention rate and automate user communication to bring them to the app efficiently. With triggered mobile pushes Umico users made purchases 1.5 times more often. The app experienced 20% fewer abandoned carts after enabling triggered messages in this channel.

Triggers

Case: Omnichannel workflows helped an online retailer recover 92% of abandoend carts

Case: Omnichannel workflows helped an online retailer recover 92% of abandoend carts

Case: Omnichannel workflows helped an online retailer recover 92% of abandoend carts

Product Recommendations

Product recommendations increase trigger conversions up to 233%

A marketplace with website and mobile app wanted to increase retention and repeat sales percentage. With implementing promo recommendations in messages, they increased the conversion of existing triggers by up to 233% as well as generated new sales by introducing additional triggers based on advanced segmentation.

Product Recommendations

Case: Optimization of triggers for an eCommerce stimulated revenue growth by 44%

Case: Optimization of triggers for an eCommerce stimulated revenue growth by 44%

Case: Optimization of triggers for an eCommerce stimulated revenue growth by 44%

Customer data platform to build meaningful communication with clients

Easily introduce direct marketing best practices and improve them without developers

Use the most profitable channel automatically

Omnichannel

Omnichannel strategies combine all the necessary channels:

Email SMS Web Push Viber Mobile Push

In-App

Banner

Recommendations App Inbox Telegram

WhatsApp Coming soon

“Multichannel is another advantage of the system. A combo of Email, Push and SMS campaigns lets us communicate with the clients in the most convenient way.”

Konstantin Cherepinsky,
CEO Gold.ua

Omnichannel

Responsive message editors

Online Drag-n-Drop editors for all channels

A simplified drag-and-drop interface is optimized for successful message creation. Yespo’s email editor has built-in templates with all modern features — AMP support, Multilanguage, dynamic content, real-time personalization, and adaptiveness. Also, you can easily create and run messages for mobile and web push, App Inbox, In-app, SMS, Viber, and build pop-ups for the site and app.

For us, this CDP is more than just an email marketing partner. Besides other advantages, they offer easy contact base management, a cool email editor with different useful options and great functionality for analytics

Denis Kaplunov,
CEO Studio Denis Kaplunov

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Online Drag-n-Drop and HTML Email Editor

Personalization and product recommendations

Convert visitors into paying customers

The system automatically adds to the email those products the user searched for on the site, in the mobile app or in emails. You can set up an abandoned cart and an abandoned browse emails with personalized recommendations included

“Segmentation enabled us to personalize emails to the max and increase the conversion rate by 1.5.”

Galina Panasyuk,
CRM Marketer Busfor.ua

Product recommendations

Innovations in the service of our customers

We constantly develop new opportunities for your business

Omnichannel workflow editor

Easily manage settings for sending ready-made messages - time, recipient, type of channel, and conditions. Workflows are automatically triggered by real-time events.

Effective reports

Improve the effectiveness of Email with effective reports: RFM analysis, cohort analysis, reports on opens and clicks.

Multilanguage

Create one template for all languages and fill it with the corresponding content. There is no need to create workflows with multiple conditions. Communicate with subscribers in their native language using one template and one workflow.

AMP4EMAIL support

The user can choose the available product, view different catalogs, leave a review of the product, book a hotel, or take a survey straight in the email without downloading the website page.

Improve your marketing performance today!

Launch marketing campaigns, reach the customers inbox, and increase sales via marketing channels from the first day of registration

Create and launch your first email campaign as an easy task. We provide full support via online chat, email and over the phone at all stages: from integration and launch to automation and customization.

Testimonials

Every day 3,500 customers get more online sales with Yespo automated industry-specific campaigns

Andrew Sus

Andrew Sus

Digital Marketer Brabrabra

Read all review

We chose the CDP due to the functionality of transferring communication results to Google BigQuery. For our company, it is critically important. We paid back the costs of this integration in the first two weeks of the trigger on the inclusion of the bonus program.

Margaryta Nalisna

Margaryta Nalisna

Marketing manager Knygarnya Є

Read all review

We are pleased with the transfer of email marketing to the platform. Thanks to this, we got more subtle tools for working with our subscriber base. This positively affected both the improvement of key metrics (Open Rate, Click-Through Rate, Unsubscribe Rate, etc.) and the growth of the base.

Anton Kondratyuk

Anton Kondratyuk

Retention Manager at Book-Ye.com

Read all review

Thanks to Yespo CDP, we have improved almost all key metrics, starting from email Open and Conversion Rates to retention. With CDP features, we can communicate more effectively with our customers and offer relevant products they are most likely to be interested in at the right time. For businesses considering implementing CDP, I would advise not to delay its implementation :) Rather, determine what you need exactly, and with the help of competent Yespo managers, choose the tariff that suits you. I have been working in Retention marketing for more than 10 years and have never heard negative feedback from colleagues about cooperation with the Yespo service. On the contrary, people regretted using, for example, the expensive Mailchimp, which does not have even 50% of the functionality of the Ukrainian Yespo CDP service. Try it, and you will not regret it.

Natali Kovalenko

Natali Kovalenko

Teamlead of Email Marketing at Promodo

Read all review

Thanks to the omnichannel approach, we managed to increase revenue. For example, the App Inbox brought +28% to Retention channel revenue (over 9 months). The completeness of data provided by CDP plays a crucial role in segmentation and personalization. By combining data, we implemented more automated messages and optimized communication costs. For instance, one client had an extensive database of phone numbers (valuable clients) and 2.4 times fewer emails. With additional communications and subscription forms, about 2% of contacts who only had a phone number added their email. This helped us shift communication to email and thus optimize costs. Additionally, the client can choose their preferred channel, newsletter topics, and preferences (we collect this data through surveys or the subscription center). This makes the customer more engaged and increases their LTV. For those considering implementing a customer data platform in their marketing system, I recommend not to hesitate, as it's worth it! In Yespo CDP, you can consolidate data from all communication channels. Another advantage of this customer data platform is the prompt technical support.

Anna Shchur

Anna Shchur

Head of Promo and Retention at Prom.ua

Read all review

Yespo CDP enables us to build omnichannel interaction and achieve better results by communicating in the right channel and simultaneously optimizing conversion costs. Our main communication channel is mobile pushes, but we also use emails, Viber, and SMS. We've increased the share of mobile push in sales from 0.5% to 9%, built quality communication, and optimized the budget.

Tetiana Duchenko

Tetiana Duchenko

Head of Retention at Stylus

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Effective behavioral segmentation allows us to reduce costs for bulk campaigns and generate more revenue from communication with a smaller audience. As a result, LTV grows. With a unified customer profile in Yespo, we can build segments and send information to customers that is not annoying but rather relevant and interesting to them. The omnichannel approach helps reach a larger audience by communicating with the customer through the channel they prefer. Yespo CDP is convenient because we can collect and use data in one system to set up customer communication. Based on consumer behavior on the website, we engage in communication aimed at mutually beneficial relationships. For the customer, it's about getting the necessary products with the best features, prices, or other advantageous terms for purchase. For us, it's about acquiring a loyal customer who regularly buys on the website or in the store, leading to increased revenue.

Alina Pshenichnikova

Alina Pshenichnikova

Head of Product Email & Retention at Netpeak

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In our work with clients, the goal is always the same – increasing revenue and conversion rate, and with CDP, this can be done quite easily and quickly. Thanks to Yespo CDP, we have more touchpoints with subscribers and better understand their needs, which in turn increases conversion rates. Using the customer data platform helps create personalized offers, segment, and communicate with subscribers across different channels using omnichannel workflows. In projects where we utilized deep segmentation, we experienced increased conversion to transaction, revenue, and an increase in CToR. Typically, this segmentation is based on orders (number of purchases, their frequency, types of products viewed / left in the cart / ordered). We most often use product recommendations on the website and in emails. To create offers, we use data about the user's previous experience on the client's website. Recommendations have increased channel revenue to the level previously achieved by mass and trigger campaigns together. We constantly test different approaches because user behavior changes depending on the season, site promotions, and so on.

Alona Melon

Alona Melon

Retention Product Manager at Shafa.ua

Read all review

For us, it's crucial that Yespo allows setting up omnichannel within one trigger workflow. This way, we don't overwhelm the user with the same messages in different channels and save company costs by communicating with customers in cheaper channels. Thanks to the omnichannel approach, we've managed to reduce the cost of order (dialogue) from retention channels and the number of messages sent to the user (while reducing irritation). As a result of this strategy, for example, the abandoned view trigger brought in 125,500 UAH in profit for July 2023.

Kristina Nasirova

Kristina Nasirova

Brand Director, O.TAJE

Read all review

We are always open to innovation, especially when it comes to artificial intelligence. AI is trending now, and we keep up with the latest developments. Plus, with the Yespo platform, everything is easy to set up, so why not? :) We love how simple it is to configure predictive segments and how effective they are. After five months of testing campaigns based on predictive segments, we saw a significant increase in key marketing metrics, including: 26% increase in CTR 300% growth in conversion rate 310% increase in overall campaign ROMI

Denys Tomashchuk

Denys Tomashchuk

CRM Manager, BAYADERA.UA

Read all review

We chose Yespo because it is the best CRM marketing tool. It works well for both small online stores and e-commerce giants. BAYADERA.UA is a relatively new project under BAYADERA GROUP. This November, our online store will celebrate its third anniversary. Over these three years, we have grown in every aspect, and Yespo has been instrumental in that growth. We transitioned from basic triggers to predictive models, email and on-site recommendations, and gradually implemented more advanced tools as we evolved. I have worked with Yespo on multiple projects and have always been satisfied with the collaboration. The personal manager, support team, and agency are always ready to help, providing valuable advice and innovations that help grow our business.

Daria Harmash

Daria Harmash

Email Marketer at Omnicore

Read all review

Customers require personalized communication, so a customer data platform becomes a necessary tool for effective interaction. In Yespo CDP, there's a plethora of data about contacts: personal information, purchases, and loyalty program data. This provides limitless possibilities for automated personalized communication and significantly saves the marketer's time on setups. Thanks to CDP's ability to store everything in one place, we've set up many trigger communications – standard (abandoned carts, abandoned views) and unique ones created specifically for our client's audience. In particular, we've worked on the user journey to the first purchase, which has increased the number of those making a purchase within the first month after subscription/registration. We often use segmentation by gender and purchases (quantity and frequency). During sales periods, we use segmentation based on viewing specific categories of products to avoid spamming. In terms of email activity and purchases, such campaigns have better conversion rates than ones for the entire base. All clients are different, and each one requires a tailored approach. Some fundamentally don't read emails after receiving a subscription promo code, while others read most emails, and spamming such clients in other channels is unnecessary. So, we're looking for better ways of interaction, which naturally affects brand perception. We also see the effect in terms of revenue. There are results even in the web push channel, which many consider controversial. On some projects, trigger pushes account for about 5% of transaction volume from trigger messages.

Dmytro Verba

Dmytro Verba

Owner, Le Gourmet

Read all review

Last year, we finally decided to integrate email marketing, and now I can confidently say that we shouldn’t have waited so long. After extensive research and analysis of various services, I chose Yespo, and I’m completely satisfied with both the service quality and the support team. Currently, we are scaling up our email campaigns. Customer loyalty and engagement have increased by 30%.

Tomashuk Denys

Tomashuk Denys

Retention Manager Pampik.com

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We regard the CDP as a strategic partner. In addition to using the service, we daily conduct a dialogue with a personal manager and solve business problems. We jointly come up with solutions that improve the customer experience. If we talk about the features that we use: Web tracking on the site helps us with database segmentation and simplifies the process of finding the target audience for mailing lists. The recommendation blocks on the site are fully managed by the platform's artificial intelligence. This helps customers find the right products on the site faster, and we can focus on more important tasks. We use triggers both standard and with product recommendation blocks. This latter helps us not to guess what the client needs now, but to recommend him a specific product that will satisfy his needs.

Oleksandr Kurdiuk

Oleksandr Kurdiuk

Deputy Marketing Director MEGOGO.NET

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We use the platform for both trigger messages, together with CRM, aimed at recurrency and cross-selling and mass mailing of promo offers for our subscribe.

Sergei Gordienko

Sergei Gordienko

Email-marketer Allo.ua

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We have chosen the platform because of its combination of flexibility, scalability and client-oriented approach.

Anna

Anna

leBoutique

Read all review

We’re very happy with our partnership with the CDP. We use the service to send push notifications to our customers’ mobile apps. The team is very responsive and keen in helping us meet all our business objectives.

Denys Arysmiatov

Denys Arysmiatov

Homsters.kz

Read all review

It was very simple to implement! The manual by the platform was simple and straightforward. The implementation took about 7-10 minutes.

Andrew Sus

Andrew Sus

Digital Marketer Brabrabra

Read all review

We chose the CDP due to the functionality of transferring communication results to Google BigQuery. For our company, it is critically important. We paid back the costs of this integration in the first two weeks of the trigger on the inclusion of the bonus program.

Margaryta Nalisna

Margaryta Nalisna

Marketing manager Knygarnya Є

Read all review

We are pleased with the transfer of email marketing to the platform. Thanks to this, we got more subtle tools for working with our subscriber base. This positively affected both the improvement of key metrics (Open Rate, Click-Through Rate, Unsubscribe Rate, etc.) and the growth of the base.

Anton Kondratyuk

Anton Kondratyuk

Retention Manager at Book-Ye.com

Read all review

Thanks to Yespo CDP, we have improved almost all key metrics, starting from email Open and Conversion Rates to retention. With CDP features, we can communicate more effectively with our customers and offer relevant products they are most likely to be interested in at the right time. For businesses considering implementing CDP, I would advise not to delay its implementation :) Rather, determine what you need exactly, and with the help of competent Yespo managers, choose the tariff that suits you. I have been working in Retention marketing for more than 10 years and have never heard negative feedback from colleagues about cooperation with the Yespo service. On the contrary, people regretted using, for example, the expensive Mailchimp, which does not have even 50% of the functionality of the Ukrainian Yespo CDP service. Try it, and you will not regret it.

Natali Kovalenko

Natali Kovalenko

Teamlead of Email Marketing at Promodo

Read all review

Thanks to the omnichannel approach, we managed to increase revenue. For example, the App Inbox brought +28% to Retention channel revenue (over 9 months). The completeness of data provided by CDP plays a crucial role in segmentation and personalization. By combining data, we implemented more automated messages and optimized communication costs. For instance, one client had an extensive database of phone numbers (valuable clients) and 2.4 times fewer emails. With additional communications and subscription forms, about 2% of contacts who only had a phone number added their email. This helped us shift communication to email and thus optimize costs. Additionally, the client can choose their preferred channel, newsletter topics, and preferences (we collect this data through surveys or the subscription center). This makes the customer more engaged and increases their LTV. For those considering implementing a customer data platform in their marketing system, I recommend not to hesitate, as it's worth it! In Yespo CDP, you can consolidate data from all communication channels. Another advantage of this customer data platform is the prompt technical support.

NPS based on 2361 customer votes

8.5 out of 10

Our awards

Customer First Science Meclabs

Ukrainian Awards 2017

Best Customer Communication Tool

Rising Star 2018 Award

Great User Experience 2018 Award

Summer 2018 Customer's Choice

Push Notifications Leader

Crozdesk

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FAQ

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