Litmus, Email on Acid… Where to Test Emails Before Sending
Just imagine: you’ve come up with the perfect subject line, picked the best sender's name, created an original template and filled it with the best offers. However, when a user opens your email, they see a broken layout that definitely doesn’t encourage reads and purchases. Read more...
Top 7 Tools to Check Your  Sender Reputation
Today, few marketers aren’t aware of Google Analytics, Bing Web Analytics, and other website performance analysis tools. With many useful options, they yet can’t show you what happens to your emails after sending. Read more...
Rollover Images in Emails: 23 Awesome Examples
Interactive content is an element of email campaigns that requires the participants' active engagement, be it cursor hovering, or a CTA click. Read more...
AMP Technology in Emails: Time to Surprise Your Customers
Google announced AMP technology support in Gmail at the beginning of 2018. And the long-awaited release is coming soon. Read more...
How to Develop an Effective Email Frequency Strategy in eSputnik
Email Frequency Strategy: Why and How to Use It to Your Business’ Advantage Read more...
10 Best Email List Validation Services
Every company which deals with email marketing should validate its contact list from time to time. For this purpose, you should use special email validation services. Here’s what email validators help you do: Read more...
Interactive email design: does it have a future?
Emails are becoming far more like mini-websites today - not only design-wise but also by their extended options to add various interactive content. Now you can be even scared by what is called interactivity - gifs, timers, and usual buttons... Read more...

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