Creation of Emails

25+ Best Online Resources for Marketing and Graphic Design Professionals
As a follow-up to our previous blog post, "Some Email Marketing Tools to Make Message Building Easier", I’d like to let you in on my personal top secret compilation of online resources which I find invaluable in my work as a design Read more...
Parameters of email and its elements
We receive dozens of emails every day, they are full of colors and variety of offers. We note an attractive newsletter design in some of them, read something interesting in other messages, and some of them we don’t even open at all. Read more...
How to embed YouTube video in email campaign?
Do you remember the times of the very first smartphones when these devices had only about 500MB built-in memory (in the best case!) but you needed to download a bunch of videos in disgusting quality to show "gags" to your friends? Read more...
7 ways to compose a brief subject line for your email
The most important things for mailing campaigns all the copywriters and email marketers are trumpet about are email subject lines. This is one of the top priority elements that affects the open rate of emails and client’s initial impressions. Read more...
Right ways of email images processing
If you want your mailing to be effective, it’s important to compose the message that will attract subscriber’s attention at first sight. Email should be easy to read and attractively designed. A very frequent mistakes that happen with email campaigns are bleakness and aridity of content, so if reader see the message of this kind he will most likely delete it without reading. Read more...
Special characters in email Subject line: are they really needed?
Email subject is still among the most interesting email components to be studied and experienced. A multitude of tricks was applied to subjects just to motivate user to open email. Several years ago it was "trendy" to highlight some word by capital letters, add quotes etc. Read more...
When you need to make a banner but you’re not a designer...
We are literally surrounded by advertising banners everywhere: in the streets, in Internet, at stadiums etc. Emailing is not an exception, even more: a key role here belongs to banner as it focusing readers attention and increasing the clickthrough rate. Read more...

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