Holy Sheet: How to Create Halloween Email Campaigns that Are Destined to Thrill
The creepiest and most terrifying holiday of the year is on the way, meaning it's time to think ahead to spooktacular campaigns that would make your customers tremble. Read more...
What Makes a Good Newsletter: Effective Practices & Great Examples
Email is a flexible tool which applications are not limited to standard promos only. There exist several types of email campaigns, and a good marketer needs to know how to take advantage of every type: Read more...
Basic Principles of Effective Email Marketing for Beginners in 2019
Who hasn’t heard warnings guarding kids against playing with fire or knives? Such alerts are also applicable to marketers who often liken email marketing with spam. Poorly designed email marketing campaigns can do your company a big disservice and seriously bruise the good reputation you might have been earning for years. Read more...
The Benefits of Dynamic Product Recommendations in Emails
People are buying online more than ever. According to Statista, e-commerce has reached more than 10% of total retail sales in the United States. Read more...
Your First Campaigns: How to Start Email Marketing the Right Way
We won’t waste your time telling how effectively email marketing increases revenue and customer loyalty. If you read this, you already know the deal. Instead, we’re going to share the best practices for a successful email campaign start. Follow them to make emailing your most effective marketing channel. Read more...
16 Secrets of Effective Post-Purchase Email Marketing
Creating a unique product or service is a major challenge in today’s market. Is there really that much of a difference between Nike and Reebok sneakers? Read more...
Anti-trends: email marketing mistakes to avoid
Constantly evolving industries like email marketing inevitably will acquire some features that become trends but with time grow to anti-trend. Read more...

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