Kateryna Milokhina

Technical Writer

100+ Great Easter Email Marketing Subject Lines

Easter is almost around the corner! It’s a great opportunity for businesses to reach out to their subscribers with unique Easter-related email marketing campaigns. It’s time for eggs-quisite Easter puns, egg-citing incentives and sweet words to let subscribers know that you care for them. In this blog post, we share over 100 great examples of effective Easter email marketing subject lines to inspire your own email campaigns.

Throw in some egg-celent Easter marketing puns

Whether we like it or not, Easter has long been associated with an anthropomorphic rabbit who delivers colored eggs and candy to one’s house. Why not use this to your business advantage and add some catchy Easter puns? Some phrases and idioms already involve the word „hop“ and thus can be used as bunny puns: „A hop, skip and a jump“, „Hopping mad“, „Full of hops“ and „Hop to it!“. Another typical examples of bunny puns would be, using ‘bunny’ instead of ‘body’ and ‘hoppy’ instead of ‘happy’. As in, ‘Hoppy Easter!’, ‘somebunny’, ‘anybunny’, and ‘everybunny’. Alternatively, try to sneak in the word ‘egg’ into any words with similar sounds, as in ‘egg-sactly’, ‘egg-citing’, ‘egg-static’, ‘egg-stravagant’, ‘egg-splosive’, ‘egg-ceptional’, ‘egg-streme’, or ‘eggs-aggerate’.

Some Easter-related emojis can also go a long way. Here, you can use rabbits ??, eggs and baby chicken ?? ??, chocolate and candy ??? , and all sorts of plants and flowers ?? ?? to celebrate spring.

Create egg-citing Easter emails in minutes
  1. ? Did some bunny say Easter? 25% OFF our Easter shop in stores & online — this weekend only! — potterybarnkids.com
  2. 2 Days Only! FREE Shipping on Any Order + Egg-normous Savings on Easter Essentials — Oriental Trading
  3. Hoppy Easter! $7.99/lb Boneless Lamb Legs & 2/$10 Tulips + More Easter Essentials! — Earth Fare
  4. We’re egg-cited for Easter! So we’re giving you a DOUBLE DEAL — Lillian Vernon
  5. Best-dressed Easter looks + Spring Reign Sale (Hop to it!) — Old Pueblo Traders
  6. Enjoy 25% OFF for EVERYBUNNY — Because It’s Easter! — Amazing-Solutions
  7. Hop to It, Valued Customer! Introducing Easter 2019. — PersonalCreations.com
  8. Cracking Easter Event deals — MUST END MIDNIGHT! — Argos.co.uk
  9. Hop, hop comes the Easter bunny with today’s read! ? — Freshdesk
  10. Save 25%. ? Look What Hatched...Easter! — PersonalCreations.com
  11. ? The easter bunny has more up his sleeve... — Old Navy
  12. Easter deals that won’t be beaten — James Villa Holidays
  13. 50% off is hoppin’ away in just hours. — Lane Bryant
  14. Hoppy Easter from Bass Pro Shops! — Bass Pro
  15. ✿ Happy Easter from Oompa Toys ✿ — Oompa
  16. Egg-cellent Easter Placemats! — artappeel.com
  17. Eggcellent Easter Break — White Horse Hotel
  18. Any bunny want to save $20? — Chadwicks
  19. ? Hop to it! Easter Sale! — Hobby Lobby
  20. Eggcellent Easter — White Horse Hotel
Egg-cellent... - Godiva Chocolatier

Showcase sweet discounts

Discounts are something consumers always look forward to. Why not use your Easter email marketing campaigns to give subscribers an incentive to buy from you, at the discounted price? Since discounts are usually only available for a specific period of time, people feel that they’re likely to miss out on saving money if they don’t buy immediately.

Boost sales with automated marketing emails
  1. Top 7️⃣ Deals TODAY: Cookware, Coffee, Cutlery, Easter & More + Free Shipping on Your Order + Your Code for 25% Off Inside! — Williams-Sonoma Inc.
  2. Jump into 20% Savings! All-New Easter Baskets Have Arrived. — PersonalCreations.com
  3. Get ready for Easter entertaining: 25% off + FREE shipping sitewide, including furniture — Frontgate
  4. What’s sweeter than Easter treats? Your EXCLUSIVE promo code for 25% OFF! — potterybarnkids.com
  5. 10% off SITEWIDE Extended 2 Days | Sneak a Peek at NEW Easter Fun + Get Free Shipping — Oriental Trading
  6. Hooray for 2 More Days! FREE Shipping on ANY Order & Save up to 50% on Easter — Oriental Trading
  7. Ends Tonight! FREE Shipping on ANY Order + Get up to 50% OFF Easter Eggs — Oriental Trading
  8. Last Day to Save 10% on EVERYTHING on Your Easter List + Free Shipping — Oriental Trading
  9. ? Happy Easter! See what’s in your basket...25% off 1 item + Free Shipping! — Pottery Barn
  10. NEW Spring-Inspired & Easter Favorites + Extra 20% Off SALE — Williams-Sonoma Inc.
  11. New Offer: 20% off Coupon! The Easter Savings Event Ends Soon! — Overstock.com
  12. Hold My Peeps! Save 20% & See What’s New for Easter. — PersonalCreations.com
  13. £169 with dinner — kids stay and eat free this Easter! — The Celtic Manor Resort
  14. Easter Apparel Sale | 50-79% Off In Our Top Apparel Picks — SportsShoes.com
  15. Our Easter Gift To You: $5 Off + Shipping Deal! — Classic Collection Holidays
  16. Happy Easter!! 50% Off 1 Item When You Spend $100 ? — Norm Thompson
  17. Don’t Miss Our Easter Sale Event for Savings up to 50% Off! — Crazy Shirts
  18. Happy Easter! 30% Off Your Basket + Free Shipping — Draper’s & Damon’s
  19. We’re Giving You $50 To Shop + New Easter Styles — Draper’s & Damon’s
  20. Let the Easter hunt begin with free shipping & 10% off — Lillian Vernon
  21. Save up to 50% for the final Easter holiday weekend! — Park Holidays
  22. ? EASTER SALE Up To 80% Off + Save An Extra 20% Off — Bluefly
  23. Attn: All-New for Easter! All 20% Off. — PersonalCreations.com
  24. Free shipping & 10% off what’s new for Easter — Lillian Vernon
  25. Happy Easter! {25% Off + Free Shipping} — Native Remedies
  26. Get Ready For Easter! (+50% OFF Sitewide) — BrylaneHome
  27. Happy Easter! 30-80% OFF ENTIRE SITE! — BonWorth Home
  28. ? 50% Off EVERYTHING. Thanks, Easter Bunny! — Crazy 8
  29. Save 10% on your Easter break — Blue Chip Holidays
  30. 25% off our entire Easter collection — Lillian Vernon
  31. Happy Easter: 45% off ends tonight! — Rugs USA
  32. Easter Savings | Organic Sheets, Duvets, Towels, Green Kitchen & More — The Ultimate Green Store
  33. Easter reductions — last chance to buy — Bettys & Taylors of Harrogate
  34. Happy Easter + LAST DAY of Weekend Flash Sale — Horchow
  35. ? Happy Easter! HUGE savings just for you! — West Elm
  36. The amazing Easter 6 offers have started — ALDI UK
  37. Last Chance For Easter Savings — Easy Comforts
  38. This Easter Sale Ends Tonight! — Foldies
NEW Spring-Inspired & Easter Favorites + Extra 20% Off SALE — Williams-Sonoma Inc.

Offer something other than flashy discounts

To stand out against dozens of Easter emails in your subscribers’ Inbox, think of what makes your Easter marketing offer unique. What products, services, or content can you offer for Easter? How can you help your subscribers celebrate? Go for it and state your offer right in the Easter email headlines.

Personalize your Easter offer to each user
  1. Celebrate Spring with New Easter Favorites + Free Shipping on Your Order — Williams-Sonoma Inc
  2. FREE Shipping on All Easter CANDY ? + The Ultimate Easter Basket! — Williams-Sonoma Inc.
  3. Easter collections 2019 by Villeroy & Boch, Hutschenreuther and Goebel — Porzellantreff
  4. Vintage photos of the most stunning Easter Sunday church hats — Essence Magazine
  5. 15 Recipes for Fluffy, Flaky Homemade Biscuits + Leftover Easter Candy 3 Ways — Parade
  6. Easter Treats, Music & Cleaning — Special Buys on sale Wednesday 6 February — ALDI
  8. Very Last Minute Recipes To Add To Your Easter Dinner — BetterRecipes.com
  9. Sweet And Savory Classics For Your Easter Sunday Brunch — Recipe4Living
  10. When life gives you Easter eggs, don’t just make *any* egg salad. — Food52
  11. Are you ready for Easter? Let us help with free shipping. — Current Catalog
  12. Amazon Alexa Easter Eggs & Fun Things to Try — John Wiley & Sons
  13. The best (and worst!) Easter candy for your health — Reader’s Digest
  14. Easter decor is here, including Bethany Lowe collectibles — Horchow
  15. Free shipping + Easter items to enrich your study! ? — Seagull Book
  16. The Best Thing to Do With All Those Easter Eggs — Epicurious.com
  17. It’s here! 99¢ shipping & our new Easter catalog — Current Catalog
  18. Enjoy time together on the slopes this Easter — Esprit Family Ski
  19. Double your annual leave this Easter — Contiki Travel Tours
  20. Free shipping on the perfect Easter gifts — Current Catalog
  21. 30 beautiful Easter quotes to share today — Country Living
  22. Get Set for Easter + Your VIP-Only Code — Pottery Barn
  23. JUST IN: Furniture, Easter finds & more! — HomeGoods
  24. There’s still time to plan your Easter getaway — Qantas
  25. Exceptional finds for everything Easter! — HomeGoods
  26. We Found the Best Easter Gifts for Your Tot — Parents
  27. Happy Easter — Enjoy FREE Shipping! — Support Plus
  28. Easter eggs for all your delegates — Whittlebury Hall
  29. Kids’ Easter fun ships for FREE — Current Catalog
  30. Peep this. The Easter Shop is here! — Stride Rite
  31. Find Your Easter Getaway ? — Oliver’s Travels
  32. 37+ Easy Ideas to Celebrate Easter — Parents
  33. Two words: Easter Preview — Current Catalog
  34. You’ll ♥ Our Easter Home Décor! — Von Maur
  35. Irina, here’s where to ski at Easter — Neilson
  36. Book Now for Easter Travel — Auto Europe
  37. Just In: New Easter Catalog! — Dollar Tree
  38. ISAIA for Men | Easter Entertaining — Gilt
  39. New Easter Placemats! — artappeel.com
  40. Easter Basket Surprise! — Hobby Lobby
  41. 4 ways to get Easter ready! — T.J.Maxx

itty bittys® Mystery Eggs make fun Easter gifts

Wish your subscribers a Happy Easter

A simple Happy Easter email greeting may do just fine, especially if your subscribers know you well already, and there are high chances of them opening your Easter email to check what’s inside.

Get to know customers better with segmentation
  1. Thomas Kinkade Studios would like to wish you a happy Easter! — Thomas Kinkade
  2. Happy Easter From Sturbridge Yankee Workshop — Sturbridge Yankee Workshop
  3. Happy Easter! Get Outside and Celebrate Spring — Martha Stewart
  4. Happy Easter — From Your Friends at Sheplers — Sheplers
  5. Happy Easter! Got everything you need? — Groupon UK
  6. Happy Easter from Especially Yours — EspeciallyYours
  7. Happy Easter from all of us at Frontgate! — Frontgate
  8. Happy Easter from K&G! — K&G Fashion Superstore
  9. Wait... Easter is TODAY?! — Edible Arrangements
  10. Happy Easter from Paula Young — Paula Young
  11. Wishing You a Wonderful Easter ? — BBarnett
  12. Happy Easter — Final Day — Ulla Popken
  13. ? Happy Easter Irina! — Britannia Hotels
  14. Happy Easter from GODIVA — Godiva
  15. Happy Easter, baby! ? — Carter’s
  16. HAPPY EASTER — M. Moose
  17. Happy Easter! — Kirklands

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Kateryna Milokhina

Technical Writer

Kate's expertise lies in copywriting, content creation, and email design. In her articles, she investigates the latest trends of the digital marketing world, and shares useful insights and tips.

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