70% of people research products online before making a purchase;
77% of people make their purchase decision based on other buyers’ reviews.
Source: business.com
Imagine how many “could be customers... More...
Creating a unique product or service is a major challenge in today’s market. Is there really that much of a difference between Nike and Reebok sneakers?
In fact, a positive brand image is what plays... More...
If logic and common sense tell you the more options customers have to choose from, the happier they are, don’t believe them. Surprisingly, exactly the opposite holds true when it comes to buying... More...
